WHAT I DO

 

DIGITAL MARKETING AUDITS // A one-time service that includes a comprehensive analysis of all digital marketing efforts and recommendations for improvement.

CONSULTATIVE PARTNERSHIPS // I will work with you to develop a long-term strategy tailored to your specific needs and objectives, including an actionable media plan and ongoing strategy for growing your business.

CREATIVE STRATEGY // Enhance your current marketing efforts with custom creative services, including brand identity, content strategy and graphic design.

MEDIA STRATEGY // Some companies lack the internal resources to manage paid media initiatives on search or social. Others simply need strategic guidance in driving stronger results from active campaigns. Either way, help is here.

TRAINING WORKSHOPS // Many businesses are new to digital and simply want to learn the best way to leverage paid media. This one-on-one approach will teach clients everything they need to know about the most essential online channels.

FACEBOOK ADVERTISING // Like it or not: Facebook is the king of online media targeting. I will help you deliver precise, multifaceted campaigns to expand your reach, acquire new leads and drive ROI through the powerful channel on the web.

GOOGLE ADWORDS // We may live in a social world, but Google still processes 3.5 billion search queries each day. With a comprehensive approach to AdWords, you can drive results for your business in this highly competitive landscape.

 

 

WHO I AM

When people ask Scott Greer how he got started in digital marketing, he’s not sure where to begin. Did it start in 2008 when he wrote a thesis on the emergence of social platforms like MySpace and Facebook? Or was it the following year when he successfully sold customizable pet magnets online? Who’s to say. What is clear is that Scott was capitalizing on the power of digital long before major brands were ready to take it seriously.

In 2011, Scott found a home at BOHAN, an award-winning advertising agency based in Nashville. There, he developed social media strategies, paid search initiatives and countless ongoing projects for clients in the nonprofit, restaurant, retail and tourism industries. And in 2012, he co-produced the website redesign that earned BOHAN a Silver ADDY Award. 

Most recently, Scott served as the Director of Ad Products at Clariture, a healthcare marketing startup funded by $4MM in venture capital. As Clariture’s sole digital media buyer, Scott managed Facebook Advertising and Google AdWords budgets totaling more than $1MM, and has learned to navigate the complicated and sometimes muddy waters of the healthcare industry.

A confident leader with proven success, Scott founded Greer Interactive, LLC in 2015, offering clients an array of custom services including social advertising, paid search, graphic design, digital strategy and ROI-focused media training. With this new consulting venture, he hopes empower small and medium-sized businesses to step into digital marketing with confidence.